Google Ads and Paid Advertising Agency in the UK
Paid campaigns for the UK that are built around qualified leads and sales. GOAT Agency holds the Google Ads Search certification and manages search, shopping and paid social with clear tracking from day one.
What we do
- Account structure, keyword and audience strategy for Google Ads
- Conversion tracking and call tracking set up before spend starts
- Search, Performance Max, shopping and remarketing campaigns
- Paid social on Meta, TikTok and LinkedIn with creative testing
- Weekly optimisation and reporting on cost per lead or return on ad spend
Google Ads & paid advertising in UK
In the UK, customers search on google.co.uk in British English, and rules from the ASA and UK GDPR shape what you can say and track. We plan campaigns for the UK market specifically, not as a copy of a US plan.
How we work
Audit
We review your site, search data, competitors and goals, and tell you plainly what matters.Plan
You get a prioritised plan with scope, timeline and how success will be measured.Build
We launch the fixes, pages, campaigns or creative in the order that moves results fastest.Report
Clear reporting on leads, sales and cost, and a monthly review of what to do next.
Related services in UK
Frequently asked questions
Do I pay you or Google for the ad budget?
Ad spend is paid directly to the ad platform from your own account, so you keep full ownership and visibility. Our fee covers strategy, setup, management and reporting.
What budget do I need to start?
It depends on your market and the cost per click in your niche. We will model a realistic starting budget during the proposal so you know what to expect before committing.
Do you work with businesses across the whole of the UK?
Yes. We work remotely with clients across England, Scotland, Wales and Northern Ireland, and plan around the cities you want to win.
Let's talk about your project
Tell us your website, your city and your goal and we will reply with a clear proposal.